INTRODUCING THE DIANA+
Ever look at a majestic classic car and wish that you could walk down to the dealership and pickup such a beauty brand new? That’s pretty much sums up our feelings when we came across the Diana. Who could resist the charms of its plastic body? How could you not absolutely love its lo-fi masterpiece photos? Something this beautiful, this classic, and this crucial to the world of analog photography shouldn’t have suffered such an early demise. And since we had the means, the knowledge, and the opportunity to rebuild the Diana from the ground up (with a few extras tossed in) - the Lomography Diana+ was born in 2007. The Diana’s original charms (radiant color-dripping lens, soft-focus surprises, all-plastic body, dead-simple shutter) were expertly duplicated to provide the authentic look n’ feel of the original. On top of that, brand new Pinhole & Endless Panorama features were added into the mix – thereby paving the way for an entirely new class of Diana images and techniques!
Lomography Microsite
http://www.lomography.com/diana/